Data from 2010, 2011, 2012, 2013, 2014 In 2010-2014, the phrases predominantly reflect technical and hardware-oriented aspects of data management. Terms like 'data appliance', 'data files', 'data byte', 'data bus', and 'data devices' focus on physical storage and transmission of data. There's also emphasis on data infrastructure ('data federation', 'data virtualization') and business concerns ('data charges', 'data investment'). The vocabulary suggests a period where the primary focus was on data storage, management, and technical infrastructure.

Data from 2022, 2023, 2024, 2025 In 2022-2025, the phrases reveal a shift toward ethical, organizational, and human aspects of data. Terms like 'data ethics', 'data bias', 'data literacy', and 'data storytelling' reflect growing concerns about responsible data use and interpretation. Leadership and organizational terms ('data leaders', 'data principals') appear frequently. There's also focus on modern architectural concepts ('data mesh') and security ('data cybersecurity'), showing evolution in how data is managed and utilized.

Comparison of phrases in [2010, 2011, 2012, 2013, 2014] and [2022, 2023, 2024, 2025] The key difference between these periods is a clear shift from technical/hardware-focused terminology to human-centric and ethical considerations. While 2010-2014 emphasized physical infrastructure, storage, and basic data management (bytes, files, devices), 2022-2025 reveals more sophisticated concerns about data governance, ethics, and organizational impact. The newer terms reflect growing awareness of data's societal impact, the need for responsible data practices, and the emergence of specialized roles and competencies in data management. This evolution suggests a maturing field where technical capabilities are assumed, and focus has shifted to broader implications and responsibilities.